Seldon Rosser
Seldon Rosser (formerly Seldon Gill) is a recruitment specialist focusing on business development, marketing and communications roles for professional services firms across the Asia Pacific Region. Having worked with Seldon Gill for a number of years, Hive was engaged to handle the rebrand. The move to the new name was also a chance for Seldon Gill to refocus and expand into the Asian job market.
SECTOR
Professional Services
DELIVERABLES
Brand architecture, creative direction, publication design, digital design
Finding the right candidate can sometimes be about an undefined quality, the logo incorporates the mathematical equation zero divided by zero, which itself is undefined.
Seldon Rosser produced a quarterly magazine called OnPoint which was distributed to both clients and candidates. Full of articles about the industry and information for professionals considering their next career move. OnPoint was designed as a standalone product while adhering loosely to the brand image.
Graphic devices for social media were created for Seldon Rosser to use when advertising roles in particular cities worldwide.
